Leadership Team

The ShiftIN team is a diverse mix of young professionals from different backgrounds and cultures, and with different life and work experiences. This diversity is one of ShiftIN’s most important strengths. But it is one trait we hold in common that is our utmost strength: our passion for helping organisations define and execute strategy successfully.

Meet our partners, the leaders who are driving ShiftIN…and shaping strategy execution in many of the world’s key emerging markets.


  • Since Jan 2018 he holds a Partner role at Sia Partners
  • 28+ years experience in consulting and leadership roles
  • Former Chief of the Budgeting Cabinet for the Secretary of State in Portugal
  • Consulted numerous government and private entities throughout the GCC
  • Frequent writer for a variety of economic and trade publications
  • Since Jan 2018 he holds a Partner role at Sia Partners
  • Advised and trained +500 managers, in +50 organisations, across +15 countries
  • Deep experience in strategy and innovation.
  • Board Member of the Institute for Startegy Execution
  • Prior to ShiftIN Partners he held leadership positions at The Palladium Group and CEMEX
  • Mechanical Engineer with MBA from IW Business School
  • Since Jan 2018 he holds a Partner role at Sia Partners
  • Management Coach and Advisor with 17+ years of experience in Strategy Execution and Innovation Management.
  • Coached +1000 leaders in both for profit and non for profit organizations including Fortune 500 Companies.
  • Prior to ShiftIN Partners he worked at several consulting firms including Arthur Andersen, Palladium Group, Hitachi and BearingPoint.
  • Chemical Engineer with MSc in Sweden and postgraduate studies at Northwestern University (Chicago, USA).
  • Since Jan 2018 he holds a Partner role at Sia Partners
  • Expert in transformation, enabler of change, focused on results.
  • Prior: he was a senior manager at The Palladium Group
  • Industrial engineer and MSc in maritime economics & logistics -Rotterdam School of Management.
  • PhD candidate in Innovation at the UN University–Maastricht School of Governance.

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  • 25+ years experience.
  • Consulted on Strategy Development & Execution, Supply Chain Management, Services, IS & Manufacturing.
  • Industry experience: Services, Distribution, Healthcare, Textile, Industrial and Automobile sectors.
  • Industrial Eng. Degree -Port Elizabeth Technikon (South Africa), MBA – Porto Business School (Portugal); Lean Management (Japan); Program & Project Management (PwC, UK, Switzerland).

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  • 10+ years experience.
  • Consulted on different learning methodologies and delivering leadership challenges.
  • Industry experience: global petrochemical companies, leading the Change Management & Learning unit.
  • He also works with Entrepreneurs as adviser, mentor and coach.
  • Master degree in International Management from The University of Warwick in the UK


  • 12+ years experience, has coached and consulted +50 organisations
  • Deep industry experience in Utilities, Industrial, Oil & Gas and Banking
  • Certified Strategy Execution practitioner
  • Business Excellence coach and trainer
  • EFQM senior assessor